/* --- BRANDING & SOCIAL MEDIA CASE STUDY UI --- */
.brand-case-study {
    background-color: var(--secondary-color);
    /* Deep black */
    color: var(--text-color);
    /* Beige */
    font-family: 'ClashDisplay', sans-serif;
    overflow-x: clip;
}

.brand-container {
    max-width: 1400px;
    margin: 0 auto;
    padding: 0 5vw;
}

/* 1. Hero Section - Avant-Garde Editorial */
.brand-hero {
    position: relative;
    padding-top: 50px;
    background-color: var(--secondary-color);
    min-height: 100vh;
    display: flex;
    align-items: center;
    overflow: hidden;
    padding-bottom: 50px;
}

.brand-hero-bg {
    position: absolute;
    top: 0;
    right: 0;
    width: 50%;
    height: 100%;
    background: radial-gradient(circle at center, rgba(183, 65, 14, 0.08), transparent 70%);
    pointer-events: none;
}

.brand-hero-grid {
    display: grid;
    grid-template-columns: 1fr 1.2fr;
    gap: 60px;
    align-items: center;
    position: relative;
    z-index: 10;
}

.bh-content {
    padding-right: 40px;
}

.bh-meta {
    display: flex;
    align-items: center;
    gap: 15px;
    margin-bottom: 40px;
}

.bh-label,
.bh-category {
    font-family: sans-serif;
    font-size: 11px;
    text-transform: uppercase;
    letter-spacing: 4px;
    color: var(--text-color);
}

.bh-category {
    color: var(--primary-color);
    font-weight: 600;
}

.bh-dash {
    width: 30px;
    height: 1px;
    background-color: rgba(245, 245, 220, 0.3);
}

.bh-title {
    font-size: clamp(45px, 8vw, 140px);
    line-height: 0.85;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: -2px;
    margin-bottom: 30px;
    color: var(--bg-color);
}

.bh-subtitle {
    font-family: sans-serif;
    font-size: 18px;
    line-height: 1.6;
    color: rgba(245, 245, 220, 0.7);
    margin-bottom: 60px;
    max-width: 400px;
}

.bh-info-row {
    display: flex;
    gap: 50px;
    border-top: 1px solid rgba(245, 245, 220, 0.1);
    padding-top: 30px;
}

.bh-info-item {
    display: flex;
    flex-direction: column;
    gap: 10px;
}

.bh-info-item span {
    font-family: sans-serif;
    font-size: 10px;
    text-transform: uppercase;
    letter-spacing: 2px;
    opacity: 0.5;
}

.bh-info-item strong {
    font-size: 18px;
    font-weight: 500;
    letter-spacing: 1px;
}

.bh-visual {
    position: relative;
}

.bh-image-frame {
    width: 100%;
    height: 85vh;
    border-radius: 40px;
    overflow: hidden;
    position: relative;
    box-shadow: -20px 40px 80px rgba(0, 0, 0, 0.5);
    border: 1px solid rgba(245, 245, 220, 0.05);
}

.bh-image-frame img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    display: block;
}

.bh-image-overlay {
    position: absolute;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: linear-gradient(to top, rgba(0, 0, 0, 0.3), transparent);
}

.bh-scroll-indicator {
    position: absolute;
    bottom: 0;
    left: -80px;
    display: flex;
    align-items: center;
    gap: 15px;
    transform: rotate(-90deg);
    transform-origin: left bottom;
}

.bh-scroll-indicator span {
    font-family: sans-serif;
    font-size: 10px;
    text-transform: uppercase;
    letter-spacing: 3px;
    opacity: 0.5;
}

.scroll-line {
    width: 60px;
    height: 1px;
    background-color: var(--primary-color);
}

/* 2. The Vision */
.brand-vision {
    background-color: var(--bg-color);
    /* Beige */
    color: var(--secondary-color);
    /* Black */
    padding: 150px 0;
}

.vision-grid {
    display: grid;
    grid-template-columns: 1fr 1.5fr;
    gap: 100px;
}

.vision-title-area {
    position: sticky;
    top: 120px;
    align-self: start;
}

.vision-title-area h2 {
    font-size: clamp(50px, 6vw, 100px);
    line-height: 1;
    text-transform: uppercase;
    margin-bottom: 60px;
}

.vision-title-area h2 span {
    color: var(--primary-color);
}

.brand-services ul {
    border-top: 1px solid rgba(0, 0, 0, 0.1);
    padding-top: 30px;
}

.brand-services li {
    font-family: sans-serif;
    font-size: 16px;
    text-transform: uppercase;
    letter-spacing: 2px;
    padding: 15px 0;
    border-bottom: 1px solid rgba(0, 0, 0, 0.1);
}

.brand-lead {
    font-size: clamp(28px, 4vw, 48px);
    line-height: 1.3;
    font-weight: 500;
    margin-bottom: 50px;
    color: var(--primary-color);
}

.brand-body {
    font-family: sans-serif;
    font-size: 18px;
    line-height: 1.8;
    color: #333;
}

/* 3. Identity System */
.brand-identity-system {
    padding: 150px 0;
    background-color: var(--secondary-color);
}

.system-header {
    text-align: center;
    margin-bottom: 100px;
}

.system-header h2 {
    font-size: clamp(40px, 6vw, 90px);
    text-transform: uppercase;
}

.system-header h2 span {
    color: var(--primary-color);
}

.system-header p {
    font-family: sans-serif;
    font-size: 18px;
    opacity: 0.7;
    margin-top: 20px;
}

.identity-bento {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    grid-auto-rows: 400px;
    gap: 30px;
}

.id-card {
    background: rgba(245, 245, 220, 0.03);
    border: 1px solid rgba(245, 245, 220, 0.05);
    border-radius: 30px;
    padding: 50px;
    position: relative;
    display: flex;
    flex-direction: column;
    justify-content: space-between;
}

.id-label {
    font-family: sans-serif;
    font-size: 14px;
    text-transform: uppercase;
    letter-spacing: 3px;
    opacity: 0.6;
}

.typography-card .typo-showcase {
    font-size: 180px;
    line-height: 1;
    font-weight: 600;
    align-self: center;
    margin-top: auto;
    margin-bottom: auto;
    color: var(--primary-color);
}

.typography-card p {
    font-family: sans-serif;
    font-size: 18px;
    opacity: 0.8;
    text-align: center;
}

.color-palette {
    display: flex;
    height: 200px;
    border-radius: 20px;
    overflow: hidden;
    margin-top: auto;
    margin-bottom: auto;
}

.c-swatch {
    flex: 1;
}

.s1 {
    background: var(--primary-color);
}

.s2 {
    background: var(--bg-color);
}

.s3 {
    background: #331319;
}

.s4 {
    background: #000;
}

.full-image-card {
    grid-column: span 2;
    padding: 0;
    overflow: hidden;
}

.full-image-card img {
    width: 100%;
    height: 100%;
    object-fit: cover;
}

.card-caption {
    position: absolute;
    bottom: 40px;
    left: 40px;
    background: var(--bg-color);
    color: var(--secondary-color);
    padding: 15px 30px;
    border-radius: 100px;
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 2px;
    font-size: 14px;
}

/* 4. Social Strategy */
.brand-social-strategy {
    background-color: var(--bg-color);
    color: var(--secondary-color);
    padding: 150px 0;
}

.social-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 80px;
    align-items: center;
}

.social-text h2 {
    font-size: clamp(40px, 6vw, 90px);
    line-height: 1;
    text-transform: uppercase;
    margin-bottom: 40px;
}

.social-text h2 span {
    color: var(--primary-color);
}

.social-metrics {
    display: flex;
    gap: 50px;
    margin-top: 60px;
    padding-top: 40px;
    border-top: 1px solid rgba(0, 0, 0, 0.1);
}

.s-metric h4 {
    font-size: 60px;
    color: var(--primary-color);
    margin-bottom: 10px;
}

.s-metric span {
    font-family: sans-serif;
    font-size: 14px;
    text-transform: uppercase;
    letter-spacing: 2px;
    font-weight: 600;
}

.social-visual .mockup-frame {
    background: var(--secondary-color);
    border-radius: 40px;
    padding: 20px;
    box-shadow: 0 40px 80px rgba(0, 0, 0, 0.15);
}

.social-visual img {
    width: 100%;
    height: auto;
    border-radius: 20px;
    display: block;
}

/* 5. Footer CTA */
.brand-footer-cta {
    background: var(--secondary-color);
    padding: 150px 0;
    text-align: center;
}

.brand-footer-cta h2 {
    font-size: clamp(40px, 6vw, 100px);
    text-transform: uppercase;
    margin-bottom: 60px;
}

.brand-footer-cta h2 span {
    color: var(--primary-color);
    font-style: italic;
}

.brand-btn {
    display: inline-block;
    padding: 25px 60px;
    background: var(--bg-color);
    color: var(--secondary-color);
    font-size: 18px;
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 3px;
    border-radius: 100px;
    transition: all 0.4s ease;
}

.brand-btn:hover {
    background: var(--primary-color);
    color: var(--bg-color);
    transform: translateY(-5px);
}

/* Responsive */
@media (max-width: 1024px) {
    .vision-grid {
        grid-template-columns: 1fr;
        gap: 50px;
    }

    .vision-title-area {
        position: relative;
        top: 0;
    }

    .identity-bento {
        grid-template-columns: 1fr;
    }

    .full-image-card {
        grid-column: span 1;
    }

    .social-grid {
        grid-template-columns: 1fr;
        gap: 60px;
    }

    .social-metrics {
        flex-direction: column;
        gap: 30px;
    }
}